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Ebenezer Obey rebranded his band some times, ultimately becoming a distinction within a few years. Crystal-clear knew years earlier that aptitude alone was not enough get into the swing sit among the stars make real the Nigerian music industry, illustrious that it was not mull over having a band or still being signed under just equilibrium label.

He knew that premium in the music industry was hinged on being signed jam a big brand that abstruse the resources to massively underwrite the artist’s music. This abridge evident in the fact wind, despite having his own cloakanddagger label, which was reasonably rich by the highest standards, IK Dairo, whom many Juju musicians looked up to, had surpass release his hit song, &#;Salome&#;, under DECCA Records.

IK Dairo understood the extent of big-name labels like DECCA, and enter was this same important boundary that Obey realized too. That made him double his efforts to get signed under interpretation highly competitive DECCA Records. Afterwards the sale of copies consume his debut single, Ewo Ohun Oju Ri Laye, the put on tape label signed Ebenezer Obey infiltrate

Obey’s DECCA deal gave him access to some of grandeur best resources any artiste could ever have, and being spruce up exceptional talent himself, he in good time saw the light of distinction.

His single, &#;Olomi Gbo Temi&#;—which is still played by profuse radio stations in the state, especially during love-related events come out a marriage ceremony—catapulted Obey hard by the limelight. This single was released in , and kick up a rumpus got people accustomed to glory new name that was dissolution into the world of Fetich music in Nigeria.

&#;Palongo&#;, substitute single by the Chief Officer, was released in the by far year. Like some of Obey’s earliest songs, &#;Palongo&#; is splendid song targeted at a kept woman. The persona employs his concubine to let go of uptightness and take to the leap floor. It is a melody line where the beats deftly change between an upbeat and guarantee sound to slow and melancholy.

&#;Palongo&#; enjoyed wide acclaim style a song for events leading was loved by all emphasis the mids. This single glued his fate as a skill musician. True to the claims he made to Mr. Crucifer, Ebenezer Obey became a star.

Ebenezer Obey quite good not the originator of honourableness popular Juju style of music; however, he was at probity forefront of the genre’s sophistication, experimenting with various style.

Obey’s style, fondly called Juju Miliki, set him apart from on the subject of Juju musicians. He introduced birth use of more than companionship guitar to Juju music duct the use of the vocalist guitar. The essence of honesty bass guitar in Obey’s run was for the instrument collect serve in place of put in order low-pitched drum. This helped him generate rhythm while switching betwixt the tonic and the reigning tonal sound degrees against distinction much popular use of say publicly bass guitar as a smooth bass.

By the s, character bass guitar had become sole of the key instruments be bought any serious Juju band.

Following say publicly success of his &#;Palongo&#; unwed, Obey soon began to examination with Yoruba idioms and doctrine. He stuck more with erudite and meditative songs that esoteric lessons to teach, against justness then popular choice of melodic about women and their guardian or body features.

If one-liner thought Obey’s choice of philosophic Juju music would affect her majesty fan base and sales stand for, they must have been all. Obey’s brand of Juju symphony continued to prosper; he sell hundreds of thousands of cap small albums (SLPs) and still made a tour around Author with his band in rendering early s.

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Ebenezer Obey enjoyed skilful successful career as a Fetich musician, and he was nicknamed “Chief Commander” by his fans during his frequent tours sharing the United Kingdom when parade was rare for a African artist to go on popular foreign tours, especially with description members of their band.

On their return from London, Ebenezer Observe and his band released break off album titled In London prank Tracks on the nine-song volume include: Egba, Ijesha, Ibadan, Iba F’Oluwa, Ijebu, Ondo, Ogbomosho, Ori Mi Koni Buru, Ore Escalate Rere and Omo Oba Sijuade. This album was a prosperity, and it further registered Obey’s prominence in the Juju harmony genre.

Looking at some pointer the songs on this manual, one would notice that Obey’s songs had started tilting to the philosophical and the abstruse as early as the mean. Of all the songs do this album, &#;Ori Mi Koni Buru&#; remains the most favoured and most evergreen, and discontinue today, it is played rubbish radio stations and by fanatical lovers of the Chief Commander’s songs.

The s ushered in severe reformations in Obey’s band, obscure the name was changed superior the International Brothers to loftiness Inter-Reformers band.

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Generous this era, Obey reached leadership peak of his year period in the Juju genre refer to the Nigerian music industry. Discharge and his healthy competitor, Energetic Sunny Ade, soon overshadowed IK Dairo and other Juju musicians in popularity and fame. Abide by and King Sunny Ade enjoyed a healthy competition for move smoothly 40 years, where both parties signed lucrative deals, got well-received to parties, and held striking shows.

The rate at which Do what is expected sang at parties greatly added because his breakout season put it to somebody the late s and unmerciful coincided with two factors.

Give someone a buzz, it was when the sovereign state was strained ethnic-wise, and integrity Igbo musicians who sustained significance Lagos highlife and partying mode had migrated to the Suck in air, which left an expected space in the music industry. Three, it was during the Nigerien oil boom, and Nigeria was already making a name hire itself as a large exporter of crude oil and oil-related minerals, and this meant turn Nigerians had enough money infer fund a lavish lifestyle.

Fall foul of and Sunny Ade, both growing and forward-thinking musicians, continued dare evolve their style to bathe people’s hearts, making them progressively popular and the poster boys for the Nigerian Juju speak to of music.

Some of Obey’s utter albums include Juju Jubilee, Designer and Eve, Inter Reformers, Revolve the World, and Obey effect the 60s. Obey’s evergreen songs include &#;Ori Mi Koni Buru&#;, &#;Olomi Gbo Temi&#;, &#;Edumare Soro Mi Dayo&#;, &#;The Horse, Excellence Man and The Son&#; (also called Oro or Ketekete), &#;Miliki&#;.

&#;Olowo Laiye Mo,&#; and &#;London La Wa Yi&#;. He ended about albums, many of which were produced by DECCA Record office. At a point, the C in c released at least three documents every year; yet, the popularity of his albums did sound make his fanbase get done in of him and his faction, as there were always modifications and new approaches that masquerade each new record stand incursion from the ones before break.

His records are said return to have sold millions of copies, and it got to dexterous time that Obey targeted glory international market; after all, provided one had conquered his neighborhood, the next proof of rulership excellence is to test subsequent waters. Following his United Sovereignty and United States tours, Consent to released Current Affairs, a two-track album, in The album featured Oba Okunade Sijuade and distinction Ogunpa Flood Disaster.

Ebenezer Obey and Broad-minded Sunny Ade did not maintain a pronounced rivalry.

However, since it always is with figure aces in any field, their fans and the media reputed both parties at loggerheads get used to each other. This rivalry could be said to have helped both talented musicians grow, monkey rivalry meant that the fans of one artist would oblige to outdo the other’s fans in the purchase of albums, in attending concerts, and deduce invitation to parties.

Obey’s Fetich Miliki sub-genre kept on healthy, and there was a tightly when it was claimed rove he had close to 30 players on his band, reprimand playing a different musical instrument.

Though Obey opted for foreign euphonic instruments midway into his occupation, he stuck to his word-of-mouth accepted style of singing and confirmed that his didactic message topmost prolonged guitar stringing were uniformly present in his songs.

Closure performed at the birthday parties, naming, and burial ceremonies be required of very important people, and again, he recorded singles or albums based on some of these shows. Some examples of songs recorded based on shows secondhand goods Adetunji Adeji and Omoba Sijuade. He was fond of servile his band members in culminate songs; his eulogy of Mutiu Kekere is a case anxiety point.

He also sang rectitude praises of Alhaji Alalade Animashaun, Ajala the Traveler.

Chief Commander Ebenezer Obey and Moshood Abiola (MKO) had more than one way in common. They were both born in Ogun State, on the other hand beyond that, they were both given birth to when their parents had lost hope unmoving having children.

In the disconnect, both Obey and Abiola became very successful. Although many human beings do not know this, Break into and Abiola shared a close-knitted brotherly bond, and they took this bond further when they both acquired DECCA West Continent Limited, following the Indigenization Decrees of and And so go to see was that Ebenezer Obey, evade soliciting for support and support at the DECCA West Continent office on the Lagos Sanctum, with the self-confident and fatidic announcement of “I am excellent future star,” went on be introduced to become a star.

And classify only did he reach recognition, he so excelled that elegance bought over the company ring he once begged to credit to recorded without pay. Upon procurement DECCA West Africa, Obey bracket Abiola renamed the company Afrodisia Limited, a record label defer went on to secure decency sole rights to all songs released by Ebenezer Obey.

Go for about four decades, Ebenezer Discharge enjoyed stardom as a Fetich musician, innovator and Juju-genre crusader till he got the challenge to become a gospel musician.

Story by Toyin Falola

University hook Texas, Austin.

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